From the USPS press release November 15, 2024:
These two stamps depicting stylized, minimalist scenes of mountains and a beach are for use on business mail. The stamps feature screen prints by DKNG Studios made from vector illustrations, and were designed by Greg Breeding, an art director for USPS.
New information will be posted below the line, with the most recent at the top.
Updated January 9th:
The stamps will be issued on the first day of San Diego Stamp Expo.
From the Postal Bulletin:
On February 21, 2025, in San Diego, CA, the United States Postal Service® will issue the American Vistas stamps (Non-denominated priced at the Presorted Standard Rate of 10 cents) in two designs, in a pressure-sensitive adhesive (PSA) coil of 3,000 stamps (Item 751900) and coil of 10,000 stamps (Item 762100). These stamps will go on sale nationwide February 21, 2025, and must not be sold or cancelled before the first-day-of-issue.
Two new Presorted Standard stamps will be issued for use by bulk mailers and sold in self-adhesive coils of 3,000 and 10,000. American Vistas features illustrations of two iconic American landscapes: mountains and beach. The stylized and minimalist scenes were created as vector illustrations, which were then turned into screen prints, using just three colors: yellow, blue, and navy. Art director Greg Breeding designed the stamps using existing artwork by DKNG Studios.
No automatic distribution.
How to Order the First-Day-of-Issue Postmark:
Customers have 120 days to obtain the first-day-of-issue postmark by mail. Each cover must have sufficient postage to meet First-Class Mail® requirements. They may purchase new stamps at their local Post Office® or at The Postal Store® website at usps.com/shop. They must affix the stamps to envelopes of their choice, address the envelopes (to themselves or others), and place them in a larger envelope addressed to:
FDOI – American Vistas Stamps
USPS Stamp Fulfillment Services
8300 NE Underground Drive, Suite 300
Kansas City, MO 64144-9900
After applying the first-day-of-issue postmark, the Postal Service™ will return the envelopes through the mail. There is no charge for the postmark up to a quantity of 50. There is a 5-cent charge for each additional postmark over 50. All orders must be postmarked by June 21, 2025.
Technical Specifications (Coil of 3,000):
Issue: American Vistas Stamps
Item Number: 751900
Denomination & Type of Issue: 10-cent Presorted Standard, Mail-use
Format: Coil of 3,000 (2 designs)
Series: N/A
Issue Date & City: February 21, 2025, San Diego, CA 92199
Art Director: Greg Breeding, Charlottesville, VA
Designer: Greg Breeding, Charlottesville, VA
Existing Art: DKNG Studios, Los Angeles, CA
Modeler: Joseph Sheeran
Manufacturing Process: Offset
Printer: Ashton Potter (USA) Ltd. (APU)
Press Type: Muller A76
Stamps per Coil: 3,000
Print Quantity: 21,000,000 stamps
Paper Type: Nonphosphored Type III
Adhesive Type: Pressure-sensitive
Colors: Black, PMS 564 C, PMS 2006 C, PMS 541 C
Stamp Orientation: Vertical
Image Area (w x h): 0.7300 x 0.8400 in. / 18.5420 x
21.3360 mm
Stamp Size (w x h): 0.8700 x 0.9800 in. / 22.0980 x
24.8920 mm
Plate Size: 594 stamps per revolution
Plate Number: “P” followed by four (4) single digits
Coil Number Frequency: Plate number every 27th stamp below stamp image
Technical Specifications (Coil of 10,000):
Issue: American Vistas Stamps
Item Number: 762100
Denomination &Type of Issue: 10-cent Presorted Standard, Mail-use
Format: Coil of 10,000 (2 designs)
Series: N/A
Issue Date & City: February 21, 2025, San Diego, CA 92199
Art Director: Greg Breeding, Charlottesville, VA
Designer: Greg Breeding, Charlottesville, VA
Existing Art: DKNG Studios, Los Angeles, CA
Modeler: Joseph Sheeran
Manufacturing Process: Offset
Printer: Ashton Potter (USA) Ltd. (APU)
Press Type: Muller A76
Stamps per Coil: 10,000
Print Quantity: 1,000,000,000 stamps
Paper Type: Nonphosphored Type III
Adhesive Type: Pressure-sensitive
Colors: Black, PMS 564 C, PMS 2006 C, PMS 541 C
Stamp Orientation: Vertical
Image Area (w x h): 0.7300 x 0.8400 in. / 18.5420 x 21.3360 mm
Stamp Size (w x h): 0.8700 x 0.9800 in. / 22.0980 x 24.8920 mm
Plate Size: 594 stamps per revolution
Plate Number: “P” followed by four (4) single digits
Coil Number Frequency: Plate number every 27th stamp below stamp image