Goodnight Moon (US 2025)

The USPS announced this issue on January 13th. No date of issue was given:

First published in 1947, “Goodnight Moon” remains a favorite bedtime story for families everywhere. By celebrating everyday rituals rather than fantasy, this iconic picture book revolutionized children’s publishing. The pane of 16 stamps features eight images from the book, which was illustrated by Clement Hurd and written by Margaret Wise Brown. Derry Noyes, an art director for USPS, designed the stamps.

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Updated April 3rd:
[event advisory] [click on any of the pictures for larger versions]
Goodnight Moon Stamps to be Unveiled at The Rabbit hOle

What: The U.S. Postal Service will unveil its Goodnight Moon stamps at The Rabbit hOle in North Kansas City, MO, on May 2 as part of an event leading up to Children’s Book Week (May 5-11). The Rabbit hOle is a new museum experience that celebrates and brings to life a century of American children’s literature, including Goodnight Moon, for visitors of all ages. This pane of Forever stamps honors the remarkable impact of Goodnight Moon by featuring scenes from the beloved best-selling picture book.

The first-day-of-issue event for the Goodnight Moon stamps is free and open to the public. News of the stamps is being shared with the hashtag #GoodnightMoonStamps.

Who: Thacher Hurd, children’s book creator and the son of Goodnight Moon illustrator Clement Hurd. He will be one of the special guests at the unveiling, sharing memories of his father and Goodnight Moon author Margaret Wise Brown, as well as reading the book aloud.

When: Friday, May 2, 2025, at 11 a.m. Central

Where:
The Rabbit hOle  
[link]
919 E. 14th Ave.
North Kansas City, MO 64116

RSVP: Attendees are encouraged to register at usps.com/goodnightmoonstamps.

Background: As favorite bedtime reading for more than 75 years, Goodnight Moon allows children to imagine themselves in the cozy bedroom of a young bunny, saying good night to everything they see. This quiet, lullaby-like book also encourages children to look around their own rooms and, together with their parents, improvise on the comforting ritual in any way they would like.

“In the great green room,” the beloved picture book begins, “There was a telephone / And a red balloon.” The lilting, hypnotic rhythm of the text by author Margaret Wise Brown (1910–1952) casts a tender spell over young listeners, reassuring them that all the familiar things of daily life will still be there in the morning. “Goodnight clocks / And goodnight socks,” the book continues. “Goodnight little house / And goodnight mouse.”

The illustrations created by Clement Hurd (1908–1988) alternate between panoramic views of the vibrantly colored bedroom and black-and-white close-ups of particular objects. At first brightly lit, the scene grows gradually darker, echoing slumber’s slow descent.

Published by Harper & Brothers in 1947, Goodnight Moon began its remarkable rise in popularity in the 1950s, in large part due to word of mouth among parents. Today, it is among the bestselling children’s books of all time.

Derry Noyes, an art director for USPS, designed the pane using Clement Hurd’s illustrations. As Forever stamps, the Goodnight Moon stamps will always be equal in value to the current First-Class Mail 1-ounce price.

Updated March 20th:
Here are the first-day postmarks for this issue:The Digital Color Postmark for this issue measures 2.54″ x 1.14″The Pictorial Postmark for this issue measures 2.66″ x 0.95 The “special” postmark, for use at post offices other than North Kansas City, measures 2.76″ x 1.14″

From the Postal Bulletin:
On May 2, 2025, in North Kansas City, MO, the United States Postal Service® will issue the Goodnight Moon stamps (Forever® priced at the First-Class Mail® rate) in eight designs, in a pressure-sensitive adhesive (PSA) pane of 16 stamps (Item 486200). These stamps will go on sale nationwide May 2, 2025, and must not be sold or canceled before the first-day-of-issue. The Goodnight Moon commemorative pane of 20 stamps must not be split and the stamps must not be sold individually.

Goodnight Moon revolutionized children’s publishing when it debuted in 1947 and has since become favorite bedtime reading for millions of families around the world. The story allows children to imagine themselves in the cozy bedroom of a young bunny, saying goodnight to everything they see. This pane of 16 stamps features eight vibrantly colored details from the beloved picture book.

A reproduction of the book’s cover image fills the center of the pane and includes the names of the author, Margaret Wise Brown, and the illustrator, Clement Hurd. The back of the pane features a black-and-white rendering of the bedroom. The book‘s title appears above the scene, with its closing words, “Goodnight stars / Goodnight air / Goodnight noises everywhere.” Art director Derry Noyes designed the pane using existing art by Clement Hurd.

Automatic distribution.

How to Order the First-Day-of-Issue Postmark:
Customers have 120 days to obtain the first-day-of-issue postmark by mail. They may purchase new stamps at their local Post Office™ or at The Postal Store® website at usps.com/shop. They must affix the stamps to envelopes of their choice, address the envelopes (to themselves or others), and place them in a larger envelope addressed to:

FDOI – Goodnight Moon Stamps
USPS Stamp Fulfillment Services
8300 NE Underground Drive, Suite 300
Kansas City, MO 64144-9900

After applying the first-day-of-issue postmark, the Postal Service will return the envelopes through the mail. There is no charge for the postmark up to a quantity of 50. There is a 5-cent charge for each additional postmark over 50. All orders must be postmarked by September 2, 2025.
Technical Specifications:

Issue: Goodnight Moon Stamps
Item Number: 486200
Denomination & Type of Issue: First-Class Mail Forever
Format: Pane of 16 (8 designs)
Series: N/A
Issue Date & City: May 2, 2025, North Kansas City, MO 64116
Art Director: Derry Noyes, Washington, DC
Designer: Derry Noyes, Washington, DC
Existing Art: Clement Hurd
Modeler: Sandra Lane / Michelle Finn
Manufacturing Process: Offset, Flexographic
Printer: Banknote Corporation of America
Press Type: Gallus RCS
Stamps per Pane: 16
Print Quantity: 20,000,000
Paper Type: Phosphor, Block Tag
Adhesive Type: Pressure-sensitive
Colors: Cyan, Magenta, Yellow, Black
Stamp Orientation: Horizontal
Image Area (w x h): 1.4200 x 1.0850 in. / 36.0680 x 27.5590 mm.
Overall Size (w x h): 1.5600 x 1.2250 in. / 39.6240 x 31.1150 mm.
Full Pane Size (w x h): 7.2400 x 7.1200 in. / 183.8960 x 180.8480 mm.
Press Sheets Size (w x h): 14.4800 x 21.3600 in. / 367.7920 x 542.5440 mm.
Plate Size: 96 stamps per revolution
Plate Number: “B” followed by four (4) single digits
Marginal Markings:
Front: Header: GOODNIGHT MOON • Selvage text • Plate number in four corners
Back: Verso Artwork from Goodnight Moon • © 2025 USPS • USPS logo • Two barcodes (486200) • Plate position diagram (6) • Promotional text

Updated March 6th:
These stamps will be issued May 2 in North Kansas City, MO.

7 thoughts on “Goodnight Moon (US 2025)

  1. Margaret Wise Brown was born in Brooklyn and spent most of her life in New York. I wonder if the stamp will be issued there. The book appears to have been published on Sept. 3.

  2. The stamp placement is not very collection friendly, the top eight stamps should include one of each stamp design. The bottom eight should also contain one of each. I hope they correct this error before the stamps are released.

    • This also happened with the Charles Schulz sheet of a few years ago and several others. I’m sure the stamps were printed weeks ago, so I doubt any change in layout will happen.

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