Experience Nature: Wildflowers (Netherlands 2018)

[press release]
Dutch wildflowers take centre stage in the new ‘Experience nature’ stamps series

The Hague, 6 April 2018 – PostNL will be issuing the new ‘Experience nature’ stamp series this year. There will be a ten-stamp sheetlet for each season. Now that spring has arrived, typically Dutch wildflowers take centre stage. Marc van den Tweel, general director of Natuurmonumenten, the Society for the Preservation of Nature in the Netherlands, received the first sheetlet with the new stamps. The beauty of nature
With the new stamps, PostNL pays tribute to the diversity of nature in our country. “It’s much greater than we sometimes realise at first,” says Stephan van den Eijnden, PostNL’s commercial director for Mail. “That makes it even more important for us to work together to preserve the beauty of nature in the Netherlands.”

“Nature is coming in through your letterbox, spring is landing on your doormat. Beautiful stamps, showing how wonderful and rich our nature is. Let’s enjoy it and realise how breathtakingly beautiful our country is,” says Marc van den Tweel.

Thousands of photos
The photos on the stamps of the ‘Experience nature’ series are colourful portraits of often extraordinary plants and animals in their natural habitats. The images run almost imperceptibly through onto the adjacent stamps. After the winter series with reptiles and amphibians and the wildflowers in spring, special stamps featuring insects and mushrooms will follow in summer and fall later this year.

Graphic designer Frank Janse from Gouda selected about one thousand photographs for each of the four stamp sheetlets. He narrowed these down to a shortlist consisting of around a hundred images, from which he chose the ten photographs that made it onto each stamp sheetlet. He was guided by both the beauty of the photograph and the special characteristics of the depicted plants and animals. The photographs are the work of amateur photographers who send their best images to the PIXFACTORY websites.

Availability
Every ‘Experience nature’ stamp sheetlet features ten different stamps marked with ‘Nederland 1’, the denomination for items up to 20g in weight destined for delivery in the Netherlands. The stamps are available from 9 April 2018 at the post office counter in Bruna stores and online at postnl.nl/bijzondere-postzegels [in Dutch]. The stamps can also be ordered from the Collect Club customer service by calling +31 (0)88 – 868 99 00. The stamps are valid until further notice.