“The Snowy Day” Booklet (U.S. 2017)

Updated November 7th: Scott catalogue numbers:

Sc. 5243-46
5243 Peter Making Snowball
5244 Peter Sliding Down Mountain of Snow
5245 Peter Making Snow Angel
5246 Peter Leaving Footprints in Snow
5246a block of 4
5246b booklet pane of 20

Updated September 25th: First Day Ceremony Information:

Postal Service to Dedicate The Snowy Day Forever Stamps

WHAT:

First-Day-of-Issue dedication ceremony for The Snowy Day Forever Stamps that are based on a children’s book by Ezra Jack Keats. The event is free and open to the public. Please share the news using the hashtag #SnowyDayStamps.

The event is free with limited seating. A RSVP is required to usps.com/snowyday. A confirmation will be sent via email from USPS National Events before Sept. 29, to confirm admission.

WHO:

  • U.S. Postal Service Government Relations and Public Policy Acting Executive Director Roderick N. Sallay
  • Brooklyn Public Library President and CEO Linda E. Johnson
  • Award-winning children’s and young adult author Andrea Davis Pinkney
  • Ezra Jack Keats Foundation Executive Director Deborah Pope

WHEN: Wed., Oct. 4 @ 10:30 a.m.

WHERE:

Brooklyn Public Library Central Library
10 Grand Army Plaza
Brooklyn, NY 11238

BACKGROUND:

The U.S. Postal Service showcases Ezra Jack Keats’ most beloved story, The Snowy Day. Written and illustrated by the celebrated children’s author, it was one of the first prominent 20th-century picture books centered on an African-American child. Each of the four new stamps in this 20-stamp booklet features a different illustration of main character Peter exploring and playing in his neighborhood while wearing his iconic red snowsuit. The images include Peter forming a snowball; sliding down a mountain of snow; making a snow angel; and leaving footprints in the snow. Art director Antonio Alcalá of Alexandria, VA, designed the stamps. The stamps may be pre-ordered in early Sept. for delivery shortly after the Oct. 4 issuance at usps.com/shop.

Updated September 13th: Here are the first-day postmarks for this issue: The Digital Color Postmark measures 3″x2.232″. The B&W pictorial (rubber) postmark measures 2.353″ x 1.5”. The special postmark for use by other post offices measures 2.7” x 1.232”.

Updated September 3rd:
On October 4, 2017, in Brooklyn, NY, the U.S. Postal Service will issue The Snowy Day stamps (Forever priced at 49 cents) in four designs, in a pressure-sensitive adhesive (PSA) booklet of 20 stamps (Item 676100). The stamps will go on sale nationwide October 4, 2017.

With these stamps, the U.S. Postal Service showcases Ezra Jack Keats’ most beloved story, The Snowy Day. Written and illustrated by the celebrated children’s author, it was one of the first prominent 20th-century picture books featuring an African-American child. Each of the four new stamps in this 20-stamp booklet shows a different illustration of the main character, Peter, exploring and playing in his neighborhood while wearing his iconic red snowsuit. Art director Antonio Alcalá designed the stamps. The images include:

  • Peter forming a snowball,
  • Peter sliding down a mountain of snow,
  • Peter making a snow angel, and
  • Peter leaving footprints in the snow.

Availability to Post Offices: Item 676100, $9.80 The Snowy Day (Forever priced at 49 cents) Double-sided Booklet of 20 Stamps. Stamp Fulfillment Services will not make an automatic push distribution to Post Offices.

How to Order the First-Day-of-Issue Postmark:
Customers have 60 days to obtain the first-day-of-issue postmark by mail. They may purchase new stamps at their local Post Office, at The Postal Store website at usps.com/shop, or by calling 800-782-6724. They must affix the stamps to envelopes of their choice, address the envelopes (to themselves or others), and place them in a larger envelope addressed to:

The Snowy Day Stamps
USPS Stamp Fulfillment Services
8300 NE Underground Drive, Suite 300
Kansas City, MO 64144-9900

After applying the first-day-of-issue postmark, the Postal Service will return the envelopes through the mail. There is no charge for the postmark up to a quantity of 50. There is a 5-cent charge for each additional postmark over 50. All orders must be postmarked by December 4, 2017.

Philatelic products for this stamp issue are as follows:

  • 676106 Press Sheet with Die-cut, $78.40.
  • 676110 Digital Color Postmark Keepsake (set of 4), $16.95.
  • 676116 First-Day Cover (set of 4), $3.72.
  • 676121 Digital Color Postmark (set of 4), $6.56.
  • 676130 Ceremony Program, $6.95.

Technical Specifications:

Issue: The Snowy Day Stamps
Item Number: 676100
Denomination & Type of Issue: First-Class Mail Forever
Format: Double-sided Booklet of 20 (4 designs)
Series: N/A
Issue Date & City: October 4, 2017, Brooklyn, NY 11201
Art Director: Antonio Alcalá, Alexandria, VA
Designer: Antonio Alcalá, Alexandria, VA
Typographer: Antonio Alcalá, Alexandria, VA
Artist: Ezra Jack Keats
Modeler: Joseph Sheeran
Manufacturing Process: Offset
Printer: Ashton Potter (USA) Ltd. (APU)
Printed at: Williamsville, NY
Press Type: Muller Martini A76
Stamps per Booklet: 20
Print Quantity: 400,000,000 stamps
Paper Type: Nonphosphored Type III, Overall
Adhesive Type: Pressure-sensitive
Processed at: Ashton Potter (USA) Ltd. (APU)
Stamp Orientation: Vertical
Image Area (w x h): .77 x 1.05 in/19.56 x 26.67 mm
Stamp Size (w x h): .91 x 1.19 in/23.11 x 30.23 mm
Full Booklet Size (w x h): 5.76 x 2.38 in/146.30 x 60.45 mm
Press Sheet Size (w x h): 23.165 x 4.76 in/588.39 x 120.90 mm
Colors: Black, Cyan, Magenta, Yellow
Plate Size: 880 stamps per revolution
Plate Numbers: “P” followed by four (4) single digits
Marginal Markings: Header. “THE SNOWY DAY” 20 First-Class Forever Stamps • Plate numbers in peel strip area • © 2016 • USPS Logo in peel strip area • Barcode

Updated March 13th: The USPS says these stamps will be issued October 4 in Brooklyn, NY.

From the USPS, November 22nd, 2016:

s_snowyday1In 2017, Ezra Jack Keats’ most beloved story, “The Snowy Day,” will be showcased. Written and illustrated by the celebrated children author, it was one of the first prominent 20th-century picture books centered on an African-American child. Each of the four new stamps in this 20-stamp booklet features a different illustration of main character Peter exploring and playing in his neighborhood while wearing his iconic red snowsuit. The images include: Peter forming a snowball, Peter sliding down a mountain of snow, Peter making a snow angel, and Peter leaving footprints in the snow. Art director Antonio Alcalá designed the stamps with Ezra Jack Keat’s original art.

9 thoughts on ““The Snowy Day” Booklet (U.S. 2017)

  1. I love this playfull message that exemplifies a child at play. This can be a teachable moment for many classrooms to attend the Snowy Day stamp first day of issue ceremony. You can cover a new reading and research experience on this educational field trip and the price is right. Many times the author/artist attends the ceremony and signs his/her books.

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