Announced October 23, 2023:

These vibrant stamps will add cheer and whimsical flair to cards and envelopes. The pane of 20 stamps features 10 typographic designs by 10 different artists in their unique styles, each with a single word as the prominent element –– smile (Don Clark), hello! (Tré Seals), peace (Jay Fletcher), love (Juan Carlos Pagan), fun (Gia Graham), sweet (Jeff Rogers), yes! (Ryan Feerer), cheers! (Lisa Congdon), kudos! (DKNG Studios) and happy (Gina Triplett). The round shape of the stamps, as well as shadowing and reflection effects, give the appearance of three-dimensional pinback buttons. The pane verso features an illustration of a round silver button back with pin fastener repeated 20 times, one for each pinback button stamp shown on the front of the pane. Greg Breeding, an art director for USPS, designed the stamps.

Further information will be posted below the line, with the newest information at the top.

Updated September 6^th:
The Scott catalogue numbers for this issue

• 5919 Smile
• 5920 Hello!
• 5921 Fun
• 5922 Sweet
• 5923 Kudos!
• 5924 Happy
• 5925 Peace
• 5926 Love
• 5927 Yes!
• 5928 Cheers!

Updated July 11^th: Jump to Details • Postmarks • Ceremony
On August 15, 2024, in Hartford, CT, the United States Postal Service® will issue the Pinback Buttons stamps (Forever® priced at the First-Class Mail® rate), in 10 designs, in a pressure-sensitive adhesive (PSA) pane of 20 stamps (Item 485500). These stamps will go on sale nationwide August 15, 2024, and must not be sold or canceled before the first-day-of-issue. The Pinback Buttons commemorative pane of 20 stamps must not be split and the stamps must not be sold individually.

Pinback Buttons is a pane of 20 stamps featuring 10 typographic designs by various artists in their unique styles. Each design showcases a single word: smile (Don Clark), hello! (Tré Seals), peace (Jay Fletcher), love (Juan Carlos Pagan), fun (Gia Graham), sweet (Jeff Rogers), yes! (Ryan Feerer), cheers! (Lisa Congdon), kudos! (DKNG Studios), and happy (Gina Triplett). The round shape of the stamps as well as shadowing and reflection effects give the appearance of three-dimensional pinback buttons. The pane verso features an illustration of a round silver button back with pin fastener repeated 20 times, one for each pinback button shown on the front of the pane. Art director Greg Breeding designed the stamps.

Automatic distribution.

How to Order the First-Day-of-Issue Postmark:
Customers have 120 days to get the first-day-of-issue postmark by mail. They may purchase new stamps at their local Post Office® or at The Postal Store® website at store.usps.com/store/home. They must affix the stamps to envelopes of their choice, address the envelopes (to themselves or others), and place them in a larger envelope addressed to:

FDOI – Pinback Buttons Stamps
USPS Stamp Fulfillment Services
8300 NE Underground Drive, Suite 300
Kansas City, MO 64144-9900

After applying the first-day-of-issue postmark, the Postal Service™ will return the envelopes through the mail. There is no charge for the postmark up to a quantity of 50. There is a 5-cent charge for each additional postmark over 50. All orders must be postmarked by December 15, 2024.

Technical Specifications:

Issue: Pinback Buttons Stamps
Item Number: 485500
Denomination & Type of Issue: First-Class Mail Forever
Format: Pane of 20 (10 designs)
Series: N/A
Issue Date & City: August 15, 2024, Hartford, CT 06101
Art Director: Greg Breeding, Charlottesville, VA
Designer: Greg Breeding, Charlottesville, VA
Artist: Don Clark
Artist: Lisa Congdon
Artist: Ryan Feerer
Artist: Jay Fletcher
Artist: Gia Graham
Artist: Juan Carlos Pagan
Artist: Jeff Rogers
Artist: Tré Seals
Artist: DKNG Studios
Artist: Gina Triplett
Modeler: Joseph Sheeran
Manufacturing Process: Offset, Flexographic
Printer: Ashton Potter
Press Type: Muller A76
Stamps per Pane: 20
Print Quantity: 35,000,000
Paper Type: Nonphosphored Type III, Spot Tag
Adhesive Type: Pressure-sensitive
Colors: Black, Cyan, Magenta, Yellow
Stamp Orientation: Round
Image Area (w x h): 1.1940 x 1.1940 in. / 30.3230 x 30.3230 mm
Overall Size (w x h): 1.3250 x 1.3250 in. / 33.6550 x 33.6550 mm
Full Pane Size (w x h): 6.5000 x 8.0000 in. / 165.1000 x 203.2000 mm
Press Sheets Size (w x h): 13.0000 x 24.0000 in. / 330.2000 x 609.6000 mm
Plate Size: 240 stamps per revolution
Plate Number: “P” followed by four (4) single digits in four corners
Marginal Markings:
Front: Plate number in four corners
Back: Back of button images • © 2023 USPS • USPS Logo • Two barcodes (485500) • Plate position diagram (6) • Promotional text

Here are the first-day postmarks for this issue: The Digital Color Postmark measures 3.00″ x 1.54″The Pictorial Postmark measures 2.27″ x 1.13″ Also available on the first-day: this Americover postmark, which measures 2.83″ x 1.71″

[press release] [click on any of the pictures for larger versions]
Pinback Buttons Stamps to Be Issued at Great American Stamp Show

What: Add cheery, whimsical flair to your cards and letters with vibrant new Pinback Buttons stamps, to be issued in conjunction with the Great American Stamp Show in Hartford, CT.

The first-day-of-issue event for the Forever stamps is free and open to the public. News of the stamps is being shared with the hashtag #PinbackButtonStamps.

Who: Shibani Gambhir, USPS vice president of sales intelligence and support

When: Thursday, Aug. 15, 2024 at 11 a.m. EDT

Where:
The Great American Stamp Show
Connecticut Convention Center
Hall AB
100 Columbus Blvd.
Hartford, CT 06103

RSVP: Attendees are encouraged to register at: usps.com/pinbackbuttons

Background: Since their appearance in 1896, pinback buttons have expressed viewpoints, made statements and shown off the interests of those who wear them. A novel medium, these buttons quickly came into popular use as advertising tools and for political campaigns. For more than 120 years, pinback buttons of various sizes have helped spread ideas and broadcast opinions on a wide variety of topics.

The designs and slogans adorning buttons reflect the era and values of the time in which they were created, like any other piece of pop culture ephemera. In this way, pinback buttons become historical tools providing insight into the moods, sentiments and worldviews of people living in a particular time and place.

Pinback Buttons is a pane of 20 stamps featuring 10 typographic designs by various artists in their own signature style. Each design imparts a single upbeat message: smile (Don Clark), hello! (Tré Seals), peace (Jay Fletcher), love (Juan Carlos Pagan), fun (Gia Graham), sweet (Jeff Rogers), yes! (Ryan Feerer), cheers! (Lisa Congdon), kudos! (DKNG Studios) and happy (Gina Triplett). The round shape of the stamps, and the shadowing and reflection effects used, give the appearance of three-dimensional pinback buttons. The pane verso features an illustration of a round silver button back with pin fastener repeated 20 times, one for each pinback button shown on the front of the pane. Greg Breeding, an art director for USPS, designed the stamps.

Because Pinback Buttons are Forever stamps, they will always be equal in value to the current First-Class Mail one-ounce price.

Updated December 19^th:
These stamps will be issued Thursday, August 15, at Great American Stamp Show in Hartford, Conn.