[press release]
Stamps for every moment The Hague, May 11, 2020 – As of today, the stamp sheet “For every moment” is available at the well-known points of sale. The 6 stamps indicate value 1 for mail up to and including 20 grams with a destination within the Netherlands. With this issue, PostNL is introducing the successor to the occasional postage stamps from 2017.

From congratulations to apologies
The 6 new stamps are suitable for cards or letters to send congratulations, show a heart, show appreciation, apologize, show affection and share humor.

Greatly simplified faces
On the stamps For every moment there are full-screen illustrations of faces that express different emotions. The strongly simplified faces in the pastel shades of lilac, blue, brown, green, red and yellow have large eyes and a red mouth. The look in the eyes matches the accompanying emotion, just like the position of the mouth.

Emoticons and smileys
Design agency Beukers Scholma from Haarlem was responsible for the design of the new occasional postage stamps. Haico Beukers: “We started from the emotions that people want to show when they seek contact by sending a card. Emoticons and smileys are the ultimate way to convey emotions today. In our view, this requires an illustrative approach. Not too literal, but abstract. ”

Suitable for any purpose
The illustrations are as large as possible on the stamp, against a white background. With the clear approach, the designers wanted to ensure that the emotion of the stamp bursts. Marga Scholma: “They speak for themselves. That is why we have not put the description of the emotion on the stamp itself, but on the tab. The sender can also use the stamp if it does not literally match the message he or she wants to convey. It is even possible to use 2 stamps at the same time if the emotions have to match. For example, “congratulations” and “sorry” if you send someone a congratulation too late. “

Availability
The stamp sheet For each moment there are 6 different stamps with the value indication Nederland 1, intended for mail up to and including 20 grams with a destination within the Netherlands. The stamps will be available from May 11, 2020 at Bruna stores and through the website. The stamps can also be ordered by telephone from the Collect Club customer service on telephone number 088 – 868 99 00. The period of validity is indefinite.