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Stamp Design to be Unveiled — One Pixel At A Time

The U.S. Postal Service is using Facebook to unveil the design of its upcoming March on Washington stamp...very, very slowly.

Beginning August 5th, Facebook users will be encouraged to visit the USPS Stamps Facebook page and participate by uploading statements and allowing the use of their Facebook profile photos in a mosaic. Each time they do, a little more of the design will be revealed.

According to the USPS, "the mosaic will initially appear as a concealed image of the stamp. The stamp artwork will slowly evolve into a partially revealed version of the stamp and end as a full mosaic, populated by the engaged usersí Facebook profile photos.

"Users can click the 'Find Me' button on the app to locate themselves as one of the pixels in the exposed portion of the mosaic, as well as scroll over the March on Washington Stamp Mosaic to view other participantsí equality statements."

However, the final piece of the design won't be revealed until the August 23rd first day — a little late for FDC cachetmakers.

"We are hopeful to enlist a credible, third-party spokesperson to submit the last equality statement — exposing the final piece of the stamp and the full artwork," the USPS said.

The first day ceremony will be held August 23rd at the Newseum in Washington, which is opening a civil rights exhibit the day before. The USPS may also participate in the activities celebrating the 50th anniversary of the March on August 24th.

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